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Sirius Satellite Radio to offer mobile satellite TV for cars

» Sirius Satellite Radio to offer mobile satellite TV for cars
Filed under:   Posted By: Tomas @ 2:43 pm

Sirius Satellite Radio is fooling around the Satellite TV market, particularly mobile Satellite TV for car. They will begin to offer video channels for kids and adults, using Microsoft’s Media Player software technologies.

Chances are, you will not be limited to listening to Howard Stern show the Sirius purchased exclusive license for recently - you might be even watching it on your car satellite system very soon. A deal with Ford was signed to offer car satellite receivers into 21 new car models starting this summer. Four million cars have a video entertainment built in already, yet the market is expected to grow by leaps and bounds in one or two years. The initial channel offering will be limited, though, to three channels for kids, with more mature channels coming in next few months.

The Sirius rival, XM Satellite Radio, seems to be behind in the technology race. Not when it comes to subscriber numbers though, their customer base doubled to 3.2 million subscribers in last year.


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